Are you talking to me?

I wonder what our parents would make of today’s workplace. They find it hard to believe the hours we now work, which is partly driven by the accessibility of phones and being online. Gone is the [...]


“A Truthful Narrative, Not Fairytales” The Role of Personas and Journey Maps in Digital Transformation

In 2017, digital transformation efforts will continue to leverage social media and gamified user experiences, big data analytics and advanced search to create a more personalized, outside-in [...]


“Life is more fun if you play games,” Roald Dahl

Famed children’s author Roald Dahl was onto something when he said this, and the new wave of smart cities is taking its lead from this concept too. There’s a certain pain and pleasure to city [...]


Playing Games with Compliance

Our world is getting smaller.  As technology advances, it brings us closer together regardless of physical distance, making it is increasingly easy for business interactions to seamlessly cross [...]


Playing Games with Clinical Research

For many, walking across a crowded room to introduce themselves can be a daunting task. There are so many factors that can influence the outcome of a friendly smile and an outstretched hand, but [...]


Digital Transformation propelled by Gamification

Digital transformation is all about creating new business models and interesting customer journeys while leveraging cutting edge digital technologies with an aim to expedite delivery of products [...]